I believe that there is a "secret sauce" to getting product with the right specs in the right place at the right time. I help consumer products companies create the best recipe for their catalog, whether it's growing their business through strategic licensing agreements, or placement at chain retail stores.
I am a highly skilled relationship builder with deep global business development experience. I am also passionate about developing and motivating people and teams; helping individuals realize their full potential while at the same time growing business. My breadth of experience spans from fortune 100 companies to startups.
I have over thirty years of experience in the consumer products industry. My focus has been in business development and licensing throughout North America, Europe, Australia, New Zealand and Hong Kong. This includes product development, selling to chain retailers, negotiating license contracts with global character entertainment licensors, market trend analysis, managing and mentoring sales and licensing teams, and building relationships at many levels within these key retailers and licensors.
Over the course of my history, I've launched brand new product lines in the US and internationally, as well as created merchandise programs at mass market, club, grocery, drug, off-price, book and specialty retailers for product lines that were not previously in those retail channels.
By working with major licensors including Disney, Paramount, Hasbro, Netflix, Warner Brothers and many others, as well as having established relationships with buyers across multiple categories at Walmart, Target, Best Buy, Costco, Sam's Club, Toys R Us Canada and other retail chains internationally, I'm well-positioned to put together the best strategy for your product(s). This can include product placement, packaging, marketing and more and will be curated to your needs.
Pousho Creative Consulting
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